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When is the Best Time of Year to Release a Book?

In Hollywood, there's a pretty set calendar for when movies are released: horror movies are usually released around Halloween, high-concept blockbusters in the summer, Oscar movies start in November, movies that aren't blockbusters or Oscar contenders in February. Does the book trade follow the same release schedule? The answer is, more or less, yes. Peak [...]

This story originally appeared on Self-Publishing Review

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Book Promotion Services: What Works for Immediate Sales?

A lot of the advice you'll find about book marketing is frustratingly vague. You'll find a lot of blog posts touting "Top Ten Book Promotion Strategies" with advice like: Be Active on Social Media Blog Regularly Build an Email List of Readers While these things may help build a readership, they won't sell books in [...]

This story originally appeared on Self-Publishing Review